Spomments, or the latest spam comments Published on July 3, 2012
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At work I am the webmaster of a couple of hundred WordPress blogs from our clients. This allows me to get a lot of information about whats going out out there in terms of spam.
Lately there is a new comment spam technique that has greater chance of success then the previous ones i’ve seen so far:
Spammers are copying legitimate comments on other blogs and websites, indexing them by their language, and then using them to spam blogs written in the same language.
These false comments are no longer filled with nonsense or mistranslations that everyone could spot immediately! – No. These new spam-comments (or Spomments, as I like to call them), are real human-written texts that make sense, with little or no translation errors at all.
Since these were once legitimate comments, they will pretty much resemble legitimate comments on your website as well. Sometimes you will doubt, and in some cases you will have to read the whole comment to the end, before deciding wetter to approve it or trash it…
This scam is highly developed, since spammers not only index the language comments are written in, but also, they index keywords so their general context can (roughly) fit the targeted blog
Their typical (and, Fortunately, less malicious) goal is to place back-links for their websites, using yours as a referrer, empowering them in terms of SEO, or number of visitors.
Many WordPress blogs out there are only moderating the first comment of any author. So once an author gets an approved comment, all his following comments will be automatically published, without further need for your approval, so they only need to fool you once to fill your blog with spam! – Be aware!
